The story of produce from field to fork.


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Produce Pro-Tip

Cut spaghetti squash crosswise to get longer strands. Because the strands are arranged in a circular formation inside the squash, cutting the produce across the waist keeps the whole strand intact whereas slicing from end to end will cut the strands in half.


What Is a P4L?

Produce 4 Life is a website run by Produce Alliance that puts fresh produce at the forefront for chefs of all kind. Here we tell stories of how fruits and vegetables are made, who they are made by, and how they can be made into more.

More about P4L >>


Learn more about “Dish”

From market “Good Buys” to new takes on seasonal favorites, Dish is filled with plant-based culinary creativity and menu innovation with the seasonal flair chefs seek.

Visit Dish >>


Use #Produce4Life on social media to show how you bring fresh fruits and vegetables to life on a plate!